Open a box and find a dinosaur.

The thirds years have had a Creative Detox! We’re so in our own tracks that we’ve started building our own obstacles to, very metaphorically, get over.
Third year, Jess Baldock, described the day as “eye-opening. It really highlighted to us how without realising it we have all put certain pressures and restraints on our own creative capabilities. With a “yes and” attitude     I think that, as a group, we can all start working more as one team instead of being territorial and competitive with our ideas.”
The studio is flowing with the ideas and discussions have never been more of a team effort. We’re all communicating as a team and we’re smashing the latest brief which rolled through our doors from Wieden & Kennedy which happens to be based around Toilet Roll.
Next week we start working on our Final Major Project!
Julie Botwood

Thanks for a great day, Mandy!

Agencies, tea and writing…

The second years have been up to a lot since they begun the year! Now they enter the world of agencies and briefs galore, and they’ve already impressed a few!
A huge thank you to Ben Stump at Isobel for giving our second years their first agency crit of the year, and a huge congratulations to Helen and Remi for winning!
They have so much fun working on the Rich Tea brief, and a lot of fun eating biscuits – I mean – researching biscuits!
Alongside that, Eddie Fisher at Lucky Generals have set them a brief and they’re busily working away on that too! It’s fair to say they’ve taken to briefs like Ducks on water!
One of our new tutors, Andy Imrie, has also been challenging them on the writing skills by writing their own obituaries!
Let’s hope they don’t plan on using them any time soon!
Julie Botwood

Katie and Helen hard at work in the studios on their Lucky Generals brief

Remi & Luke working away on Lucky Generals’ brief

Andy has also been challenging us by getting s to write our own obituaries!

Guess who’s back, back again – Gemskii!

The first years had a lot of fun with Gemskii this week. With another session planned for next week they’re extremely excited about Part 2 to what was an incredibly fun and challenging day!
Working together in teams to solve puzzles, lifting sticks and keeping eye contact for a whole minute with no blinking!
Gemskii comes in for every first year group and teaches them presentation skills along with some vital learning curves. Frustration and determination is a common thread but most importantly, every student comes out more confident and with better thinking strategies.
The first years even created their own little acapela rap song. So it really has been a week of growing talents!
Julie Botwood, 3rd year.

2nd years visit Isobel

The first agency visit for the term for the 2nd years was great fun. Yesterday we all headed for Isobel. They all did excellent work for the Rich Tea brief set by Creative Director, Ben Stump – great to see him and creative team, Dan & Georgia, so impressed with the standard of thinking.

No tea to go with the Rich Tea biscuits though – but, hurray, lots of beer instead!

It’s not about the noise, it’s about the signal.

The Third years spent a wonderful day with Tas, talking about, well, everything really. From chocolate, to happiness and behavioural economics, our day on Strategy turned out a very inspiring day.

Looking at different markets and how we should be advertising within them and know when to advertise outside of the obvious. Finding out what our client really wants so we get those Eureka moments; getting on a bus or getting into bed, we now have all the tips for getting those great ideas flowing!

He’s given us all some inspiring thoughts on how to be massaging minds instead of sending them messages. Realising that if we are not connecting with people (because the word consumer puts them down as a product eating machine) then we aren’t making good advertisements.
Tas has not only helped us on Strategy, but we have another day with him on Monday! We can’t wait to see what the next chapter is and who knows, by the end of it, we may have all bought his book too!
Thank you for a great day Tas, see you Monday!
Julie Botwood, 3rd year.

The A&A Team come to Bucks!

It’s a brand new year in the Ad Studios and to go with it we have brand new additions!
Aside from our wonderful first years, we also have two new tutors at Bucks!
Anton and Andy have just finished their first week with Bucks and we hope they’re having as much fun as us students are!
Anton has set the 3rd years a brief for Dancing On Ice which has got us all skating with excitement. Andy has been getting the second year looking at Rich Tea biscuits  – set by Isobel – and the studio has never been so hungry for nibbles!
Anton has even been looking at the 3rd years work and is filling them with positive energy and inspiration as they begin to produce campaigns for their books ready for the industry.
Having a Copywriter and another Art Director among all three years, including Course Leader, Julie, is paving the way for a very exciting year here at Bucks so stay tuned!

 

Julie Botwood, 3rd year.

Anton

and Andy

The new year gets off to a great start!

Welcome to the new Bucks first years – Freshers’ Week is over and now it’s down to work – and lots of fun. Adam&eveDDB creative director and bucks creative advertising grad, Simon Lloyd, came to give the alumni talk at the Bucks Welcome – his inspirational talk went down very well with the whole of the new intake! Here is is with the Bucks ad course first year. Since Simon left the course we have watched him on his rise in the advertising world – Adam&eveDDB is the top ad agency in the country, famous for it’s John Lewis Christmas campaigns – it is also Ad Age’s International Agency of the Year.

Simon is mentoring the course – providing fabulous workshops, personal mentoring and agency experience. 

 

New Blood 2017 – Bucks winners!!

Ellis & Max receive a Graphite Pencil for their Mubi campaign ‘Less Time Wasting, More Time Watching’.

Tommy, Sherwin & Conrad; Max receive a Yellow Pencil for their Army campaign ‘Show Yourself’.

The New Blood Festival went extremely well – with lots of interest in the graduating students. Four of the students, Sam & King, Ellis & Max, won ‘Ones To Watch’ Awards

Sam & Kinga’s Tampax campaign