Having someone who is such a legend (but also still relevant) in the advertising industry come in and speak to us was so great. It really got us thinking and gave us a an insight into the future of advertising. Also I know that a few of us also got to ask Steve questions to quote him for our dissertation, which gave us great primary research but also a connection for the future.
Alex is the most awarded woman in UK advertising, in 2014 she received the D&AD President’s Award for “Outstanding Contribution to Advertising”, the first female recipient in 52 years of D&AD. She has been awarded over 200 entries in the D&AD Annual, 7 yellow pencils, 9 silver pencils plus a handful more as Creative Director for Club 18-30 and Nursing. As well as several Golds and best overall TV ad at Cannes.
Alex gave an inspiring presentation, talking about the great art directors of the past and present, inspiring our 3rd years to be the great art directors of the future – and critiquing them on her rather tricky art direction brief. Everyone appreciated the firm hand and went away feeling motivated and inspired by her success. Congratulations to the winners of the Tomato Awards – Clarissa and Jo!
The brilliant ‘Tas’ is, as he describes himself, a Man of Many Lanyards.
He runs his own training company and is a Course Director for the Chartered institute of Marketing, the Market Research Society and the Civil Service College, running courses on Storytelling, Behavioural Economics, Insightment and Creative Briefing amongst others in the UK, US, China and UAE.
Not quite sure how he finds the time to come to Bucks, as he’s usually found jetting all over the world speaking at international conferences. We’re very glad that he does fit us into his manic schedule.
His first publication was The Storytelling Book, a guide to using storytelling techniques to improve presentations and communication. It was runner-up in 2016’s Marketing Book of The Year award and is already on a fourth re-print.
His second book, The Inspiratorium – this little book is a web of connections, of jumps and leaps that will take you to different places and areas that will intrigue and inspire!
Thank you,Tas, for all the time you spend with our students, on all levels of the course, you are indispensable.
We had brilliant results in the 2018 NSS (National Students’ Survey) – 100% Student satisfaction – a big thank you to last year’s students for all the praise – and we’re so glad that you enjoyed your time on the Creative Advertising course so much. We also got the Vice Chancellor Award for getting such great results. Here’s Course Leader, Julie, getting the award.
The New Blood festival 2018 was great success with lots of interest from the advertising industry in our fabulous students. Internships and hopefully jobs were offered by some of London’s leading agencies including Mother, Karmarama, Ogilvy and Proximity. Well done to all of them, and a big thank you to Jen & Ellie, who designed the stand.
It was great to see Kat and Kinga win a Graphite pencil at the D&AD New Blood awards this week – a big congratulations to them both! There entry ‘Run For Your Life’ was in the Adidas category – you can see the full campaign here https://www.dandad.org/awards/new-blood/2018/adidas/3222/run-for-your-life/
The graduating third years put on a show at Bucks and then took it to London, where we were hosted by the lovely people at Isobel.
Family and friends came to Bucks, whilst Isobel was the ‘industry’ show. At Isobel we had a fantastic turn out – with agency people (including lots of out grads) from agencies and companies such as Iris, BBH, Y&R, WCRS, Portas, Kindred, Haygarth, WDMP, Stink, Now, Brothers & Sisters, Weber Shandwick, The Brooklyn Brothers, TMW, Keko, The Talent Business and many more…
A big thank you the families and friends, who came and supported our wonderful students at the Bucks degree show.