The students visit Ian Berry’s exhibition at the Catto Gallery…

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My Beautiful Launderette

                                                                                                                                        Bucks Adschool 1st and 3rd year students were privileged to meet artist Ian Berry

and receive a tour of his latest exhibition at the Catto Gallery in London.

Ian gave a great talk giving students many insights and anecdotes about his work and the art world in general. He also answered questions about him time at Bucks and his successful time in advertising.

This exhibition, of his work with denim, opened last week and has all but sold out. The basement houses an installation titled ‘Launderette’ which is also the subject of many of his images.

Ian is visiting Bucks on Monday 5 December to talk about his work to a much wider and diverse audience.

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the 3rd years pose with Ian in the launderette

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The 1st years take a look around the gallery with Ian

 

An afternoon with Steve Henry!

The 3rd years enjoyed an afternoon in the company of top creative thinker, rebel and all round good guy, Steve Henry. a fascinating talk and then workshop revolving around ethics of advertising and how it could help the world become a better place.

Brilliant stuff – thanks Steve!

Steve Henry was Founder / Creative Director of Howell Henry Chaldecott Lury, the agency voted Campaign’s Agency of the Year three times and Campaign’s Agency of the Decade in 2000.

He has won most of the major creative awards, including the D&AD Gold Pencil, the Grand Prix at Cannes, the Grand Prix at the British Television Awards, and the President’s Award at Creative Circle (twice).

In 2008 he was included in Campaign Magazine’s inaugural Hall of Fame, a collection of the 40 most influential people in British advertising over the last 50 years.

In 2011 Steve founded Decoded, a company that teaches anyone to code in a day. He also writes a blog on the Campaign web-site about creativity.

http://stevehenry.co.uk/

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JWT and Stink Studios film workshop and crit

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Max and Ellis win best film!

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Thanks Simon and Jon!

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Thanks Charlie!

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Thanks Kat!

Many thanks to Simon Sworn and Kat Thomas, creative directors at JWT and Jon Lawton and Charlie Rose, creative directors at Stink Studios for a brilliant brief and workshop. The 3rd year students made some brilliant branded content films that went straight onto youtube. Well done all!

Alex Taylor’s Art Direction Masterclass

img_1859Congratulations to Kinga and Sam for winning The Tomato Awards!

Alex Taylor gave her hugely successful Art Direction masterclass to the 3rd years – more frightening (she is one tough cookie) than usual with Alex dressed as a witch, well, it was Halloween!

The Masterclass is a not-to-be missed experience, giving the students an insight into top-level art direction and how to approach it, from a legend within the advertising industry.

Thank you Alex!

 

Thanks Tas – strategy week a great success

img_1836Great to have Antony Tasgal aka Tas with the Bucks atudents, last week – fantastic lectures with great content.

He specialises in Storytelling, “Insightment” and applying new thinking to understanding consumer (aka “human”) behaviour and decision-making.

And look out for his book – Marketing book of the year – runner up ‘The Storytelling Book” https://www.amazon.co.uk/Storytelling-Book-Concise-Advice-Lab/dp/1910649082

 

 

Creative Detox session goes down a treat!

img_1812 img_1814A big thank you to Mandy Wheeler bringing her fabulous Creative detox course to Bucks.

Here’s a bit about the detox…
The Creative Detox contains just about everything we’ve learnt through years of critical observation of our own and others’ creative practice. We took those observations to psychologists,  business consultants, creative practitioners and their clients. Then we put it all together in the Creative Detox.

The result is a mix of games, exercises and chat, a lot of collaboration and a little self-reflection.  It’s a workshop not just about skills, but about developing a mindset that welcomes the unexpected and thrives on being in the moment. Whether you work in the creative industries or not, it will widen your comfort zone and you will surprise yourself. We promise.

Everyone gets to have a go and put ideas into practice, but nobody is put on the spot  in an embarrassing way. Introverts have nothing to fear here. We’ll just ask you to keep  an open mind and be interested in what happens.

Creating a safe space for brave thinking is part of the message; exploring ways to work together that play to strengths and ignite creativity.

http://www.punchitup.co.uk/